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Resources

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Pricing Heroes
ARTICLE

Intertop: Enhanced Pricing

Intertop, a premier Ukrainian retailer of footwear and apparel, has again chosen Competera as their retail pricing solution provider of choice, this time to enhance their competiti…

grocery

Pricing Automation 
for grocery delivery service

home decor

More optimal discounts lead to gross margin gains and well-handled sellout

ARTICLE

Competera in 2024 Gartner Market Guide

Competera, a leader in AI-driven pricing optimization solutions, has been listed for three consecutive years as a "Representative Vendor" in Gartner Market Guide for Retail Unified…

ARTICLE

Competera & Findel: UK EdTech Pricing

Findel, a leading UK-based eCommerce retailer specialising in school supplies and educational resources, has selected Competera as its solution provider of choice to enhance its pr…

ARTICLE

Pricing Heroes: Pricing Maturity

Below is a summary of our interview with Dr. Tim J. Smith. You can listen to the full interview using the embedded media player below or in your favorite podcast app (e.g., Apple P…

ARTICLE

Pricing Over Product Life Cycle: Everything Retailers Must Know

Understanding the life cycle pricing definition as well as the four basic stages of the product life cycle is crucial in modern retail. From introduction and growth to maturity and…

ARTICLE

Price Skimming: Revenue Booster Or Price Perception Killer?

If you rarely hear the term 'price skimming' it does not mean this pricing concept is somewhat unpopular among vendors and retailers. Rather, the opposite. The skimming strategy is…

ARTICLE

Rebates Vs Discounts: What's the Difference and When to Use Each Tool

January 2024 was marked by a retail sales drop at the sharpest rate since the CV-19 pandemic. Obviously, many retailers tried to use discounts and rebates as a means of bringing cu…

ARTICLE

AI Price Optimization by Competera on Google Cloud

Competera, a pioneer in AI-powered price optimization solutions for retailers, today announced its Competera Pricing Platform is now available on Google Cloud Marketplace, providin…

ARTICLE

Pricing Heroes: Evolution of Pricing

Below is an abridged and summarized transcript of our interview with Karan Sood. You can listen to the full interview using the embedded media player below or in your favorite podc…

ARTICLE

Jee Vang Joins Competera Council

Competera, a pioneer in AI-powered retail pricing solutions, announced today that Jee Vang, Ph.D. has joined the company’s Advisory Council. Jee is a distinguished causality expert…

ARTICLE

Smart discounting: how to offer deals without undercutting your value

Discounting Tactics That Don’t Put Your Pricing Strategy At Risk Clients always want to obtain the most value for their money while shopping for items. Merchants selling these good…

ARTICLE

How Pricing Ladders help in maximizing profits

Retail Pricing Ladders: 5 Pointers for Outstanding Performance Have you ever walked into a store and noticed different versions of the same product at varying price points? You mig…

white paper

Dynamic Pricing: Your Comprehensive A-Z Guide

white paper

A Champion’s Guide to Competitive Pricing

ARTICLE

Coresight Report: AI Pricing Insights

March 18, 2024 – NEW YORK – Ongoing economic volatility and inflation is amplifying the pressure on retailers to optimize pricing and maximize customer loyalty, an issue analyzed i…

ARTICLE

Price Anchoring Strategy: How It Shapes Customer Perception

What is price anchoring? Price anchoring represents a practice of setting a price point which would then be referenced by customers while decision-making.

ARTICLE

Pricing Heroes: Monetizing Sustainability

Below is an abridged transcript of our interview with Stephan Liozu. You can listen to the full interview using the embedded media player below or in your favorite podcast app (e.g…

ARTICLE

Tech Mahindra & Competera Partner for AI Pricing

WEST HOLLYWOOD, CA., USA, February 1, 2024 – Tech Mahindra, a leading provider of digital transformation, consulting, and business re-engineering solutions, today announced a strat…

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  • Best Analytics
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    E-commerce Germany award

  • Price Optimization Solutions
    Price Optimization Solutions

    Constellation

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    Trusted Vendor 2025

    Crozdesk

  • Top 3 startups at the AI Summit
    Top 3 startups at the AI Summit

    London Tech Week

  • Now Tech: Pricing and Promotion
    Now Tech: Pricing and Promotion

    Forrester

  • crozdesk-happiest-users
    Happiest Users 2025

    Crozdesk

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