What is price skimming? Price skimming is a pricing strategy based on setting the highest price for a product as it is introduced to the market and lowering the price as customers …
Jeff Rudat, an experienced retail leader with a profound record of helping retail companies achieve revenue goals through merchandise planning and analytics, joins Competera. The p…
The application of artificial intelligence in retail is reshaping various facets of the industry, including demand forecasting, optimal pricing, customer experience enhancement, an…
To clarify what price optimization software today’s retailers require, we talked with Florian Strecker, an accomplished account executive with 20+ years of experience helping retai…
Even if you represent a retail industry that traditionally doesn't participate in back-to-school sales, probably the news about preparations for this season hasn't passed you by. T…
Competera and Suntown Ukraine, a leading technology company specializing in project implementation with the help of ESL systems, team up to collectively promote the adoption of dyn…
Mara Devitt is a Senior Partner at McMillanDoolittle, one of the world’s leading retail consulting firms, specializing in the customer-facing aspects of operations, marketing, and …
Adopting AI: trust is the issue There is every reason to believe that we live in the era of AI as it demonstrates its efficacy across various domains from helping in surgical treat…
The following is the interview with Carol Spieckerman, an internationally-recognized authority on retail and brand positioning. She specializes in future-proofing her clients’ reta…
May 2021, McMillan Doolittle, one of the world’s leading retail consulting firms, becomes an official partner of Competera. The cooperation will help to make a tangible contributio…
The following is an insight-packed interview with Rich Kizer & Georganne Bender, experts on generational diversity, consumer trends, marketing and promotion, and everything ret…
G2 is a leading peer-to-peer tech review platform that plays a massive role in providing authentic, unique advice on B2B software and services. Aggregating over a million real-time…
Competera, an AI-powered pricing platform helping enterprise retailers set optimal prices, received the “Committed to Deliver” from Software Suggest. The achievement highlights Com…
Competera, an AI-powered pricing platform helping enterprise retailers to set optimal prices, was included in the Q4 2019 Now Tech Retail Planning report from Forrester Research th…
Which associations come to your mind when hearing the word combination "real-time pricing"? Some of you might think of the world's major Stock Exchanges with their large screens sh…
It seems everywhere we look, marketers are talking about the trillions of dollars in eCommerce sales that happened in 2020 without acknowledging that many businesses have seen larg…
On March 4, Competera invited renowned industry experts and retailers to discuss the most effective approaches to run the business in 2021. The online fireside chat 'How to be Prep…
On March 2, Competera and Customertimes, a global technology consultancy, announced a strategic partnership aimed to combine Competera's pricing solutions with Customertimes consul…