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Pricing Heroes
ARTICLE

For What It’s Worth: Value-Based Pricing in Retail

Shortly before their closure, Toys R Us slashed nearly all their prices by 10-30% in a desperate attempt to bring customers in, but the customers never came. Despite this store-wid…

ARTICLE

Dynamic Pricing Algorithms in Retail: The Power of Machine Learning

What is a dynamic pricing algorithm? A dynamic pricing algorithm is a code-driven technology that adjusts prices in real time based on dozens of both pricing and non-pricing factor…

ARTICLE

The New Kid on The Business Block

Whether you are Competera’s employee, partner, future or present client, or our competitor – hello!

ARTICLE

Retail Analytics: main trends in 2018

Retail analytics and big data basics A successful retailer today cannot do without up-to-date large data volumes. In fact, we need so much information, we even call it “big data.”

ARTICLE

Bundle Pricing Strategy: Retailers' Secret Weapon to Boost Sales

What Is Bundle Pricing? Bundle pricing is a strategy where retailers sell a bundle of products for a lower total price than if each product were sold separately. Classical bundle p…

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  • Best Analytics
    Best Analytics / BI Solutions

    E-commerce Germany award

  • Price Optimization Solutions
    Price Optimization Solutions

    Constellation

  • crozdesk-trusted-vendor
    Trusted Vendor 2025

    Crozdesk

  • Top 3 startups at the AI Summit
    Top 3 startups at the AI Summit

    London Tech Week

  • Now Tech: Pricing and Promotion
    Now Tech: Pricing and Promotion

    Forrester

  • crozdesk-happiest-users
    Happiest Users 2025

    Crozdesk

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