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Data-Driven Pricing

Data-Based Decision-Making in Retail & E-Commerce with Dr. Markus Husemann-Kopetzky

In this episode of Pricing Heroes, we sit down with Dr. Markus Husemann-Kopetzky, ex-Amazon pricing leader and founder of the Price Management Institute. Markus shares insights from his research on data-driven decision making, revealing how "Data King" companies outperform "Data Laggards" in revenue and profit, and why investing in data foundations and leadership commitment is key to pricing success.