Alexander Galkin

This year's edition of WIRED Smarter was dedicated to the main tech trends in retail, money, and sec...

Whether you are Competera’s employee, partner, future or present client, or our competitor – hello!

Retail analytics and big data basics A successful retailer today cannot do without up-to-date large ...

What Is Bundle Pricing? Bundle pricing is a strategy where retailers sell a bundle of products for a...

What is a price point? Price points mark the correlation between the demand and supply curves.

There’s a simple workflow for consumer price index formula you can follow to single out your real co...

If you're asking "how to increase my sales?", than this article is for you. Using the eight ways to ...

Several statistics highlight the importance of customer experience and omnichannel marketing, while ...

Head of Innovation, Chief Innovation Officer, Innovation Manager...call the role whatever you like, ...

What Is Price Optimization Model? Price Optimization Models are complex algorithms designed to evalu...

A pricing rule is used by the business to adjust and set up prices based on a range of determinants,...

What is a pricing audit? Price audits are a process that evaluates your company's pricing strategy. ...