Introductory Pricing: How to Set the Price for a New Product
So you have a new product (or maybe even a service) which should be presented to your customers. Mor...
Promotions Management (2)
Trade Promotion Optimization: A Shortcut to Win in 2025
What is trade promotion optimization? Trade Promotion Optimization (TPO) marks integrated operations...
Bundle Pricing Strategy: Retailers' Secret Weapon to Boost Sales
What Is Bundle Pricing? Bundle pricing is a strategy where retailers sell a bundle of products for a...
Why Promotional Pricing Strategy is not Your Key to Success
Promotional pricing definition Promotional pricing is a pricing strategy in which a product or servi...
Back-To-School 2018: Top Tips for US Retailers to Increase Sales
Retailers with products or services aimed at K-12 children are entering the second busiest shopping ...
